Social Media and Content Officer

On the 1 August 2026, The University of Greenwich and the University of Kent formed a pioneering new multi-university group called London and South-East (LASE) University Group. Should you join us, you will be employed by LASE but will work as part of the University of Kent academic division, contributing to its distinct strengths, community and identity while also being part of a wider group that brings together the scale, resilience and shared ambition of both universities. Through LASE we aim to deliver outstanding education, impactful research, and meaningful regional and global impact.

Are you passionate about social media, with a creative eye for content and a talent for turning stories and trends into opportunities to engage audiences?

As Social Media and Content Officer, you will help shape the University's social media presence, creating compelling content that grows reach, strengthens engagement and brings the Kent brand to life. Managing our core feeds, you'll spot opportunities, respond to trends and work with colleagues and student content creators to keep our channels engaging, relevant and distinctive.

Responsibilities include:

- Producing proactive and reactive content, including copy, photography, video, vox pop interviews and social media graphics
- Identifying story opportunities across the University and creating social-specific angles on Kent news and activity
- Overseeing our core social media feeds, monitoring opportunities and issues and engaging with followers
- Advising and supporting colleagues, schools and departments to develop their social media presence

Person specification:

- First degree or equivalent qualification in a relevant area, or experience working in a similar role
- Substantial experience of using social media to achieve strategic objectives across a range of platforms
- Knowledge of social media best practice, developing trends and how to spot a social 'story'
- Excellent content production skills, including photography, video, copywriting and basic design
- Ability to work flexibly and creatively, balancing campaigns and reactive opportunities

Benefits:

- Hybrid working options allowing a flexible blend of office and home working (to be agreed in line with business needs)
- 43 days' leave per year (personal leave, bank holidays and additional days allocated for the Christmas period, pro rata for part-time staff)
- Excellent pension scheme with generous employer contributions
- Corporate employee-funded healthcare plan, in partnership with Benenden Health